Create your first event

Go from a blank dashboard to a published event your customers can buy tickets for. This guide walks the event wizard section by section — most events are ready to sell in under 15 minutes.

To create an event, go to Events in your dashboard sidebar, select Add event, and choose Create new. The event wizard opens as a full page with six sections across the top — everything you change is saved automatically (watch the save indicator), so you can leave at any point and pick up where you stopped.

Your event stays a draft until the required sections are complete, so don't worry about customers seeing a half-finished page.

1. Event info

The first section has two tabs:

Event details — give your event a title, pick a category, choose the venue, and add a description and event image. The title is the first thing buyers see on your storefront, so lead with it.
Performances — add one or more dates and times. Every performance has its own capacity, sale window, and door-open / scan settings, so a three-night run is one event with three performances, not three events.

2. Pricing

This section is where tickets become sellable. Work through its tabs left to right:

Billing — the Zunaro fee is charged per paid ticket, billed at the end of the month. Choose whether to cover this cost yourself or add it to the ticket price your buyers pay.
Pricing — create your ticket types (General Admission, VIP, Student…) and set a price for each performance. See Create ticket types for the details.
Delivery — choose how buyers receive tickets for each performance: print-at-home, email, or both.
Discounts — optional. Early-bird pricing, promo codes, and single-use codes live here.
Surcharges and Taxes — optional per-ticket or per-order additions. Taxes can be ordered, so a tax can apply on top of a surcharge.
Refund policy — pick one of three policies buyers see on your event page, at checkout, and on the order confirmation: refundable until a deadline (a set number of days before the event), all sales final, or a custom policy you write yourself.

3. Hold management (optional)

Set aside ticket allocations you don't want sold online — for the press, sponsors, or the box office. Held tickets are subtracted from public availability immediately.

4. Customize (optional)

Make the event yours:

WebPage — theme the public event page (colors, layout) to match your brand.
E-Ticket — customize what the delivered ticket looks like.
Waitlist — let buyers join a waitlist when a performance sells out. You control what info is collected and how offers are allocated.

5. Access management (optional)

Create access codes that unlock the event (or specific tickets) only for people who have the code — useful for presales and members-only events. Codes can limit how many tickets one transaction can buy.

6. Marketing (optional)

SEO — override the page title, description, and keywords Google shows for this event, with a live preview of the search result.
Links & buttons — generate ready-to-paste embed links and buttons for your website or newsletter.

Go live

Once Event info and Pricing are complete, your event appears on your store — your public site at yourstore.zunaro.com. Open it and buy a test ticket the way a customer would; you can refund it afterwards from the Orders page.